Bourne Space
Platforms & Mediums Covered in Study:
  • Google Ads
  • Bing Ads
  • Google Analytics
Generated Leads
Cost Per Lead

Who are they?

Bourne Space is a serviced office (and co-working space) provider. They have four stunning buildings based across Bournemouth, and we’re their favourite tenant (we hope).

Check them out:

What did we achieve?

We massively increased the volume of leads they were receiving for a much smaller increase in media spend.

And how did we achieve that?

After an audit of their accounts and wider digital activity, and undertaking a deep investigation of their search market, we found great opportunities to increase traffic volumes overnight; supported by ongoing, iterative A/B landing page testing to further progress performance.

While each search market differs, this was definitely one where new feature adoption amongst the biggest advertisers was, and actually still is, very low. Identifying where we can make the biggest gains across both platforms because of this proved very beneficial.